2013년 5월 26일 일요일
Positioning Theory with My lovely classmate Stew
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| More peripheral place. It looks peaceful and betiful. It goes well wiht good landscape. |
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| It is also center of the main place. It make us feel free and very peaceful. |
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| Compare to main square, more perioheral place. |
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| Main central place |
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| People can read a book and get some rest in this main place. |
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| People donot fishing here. Do not allow to threw a trash in the pond. |
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This is central space in front of fall. It has roun shape which is made with wood.
It seem like big square. We could have a lecture here. We couldnot have a soccer match here.Because it disturbs the peace and peaceful quality here. We could take a relax here. |
2013년 5월 8일 수요일
How can we apply this destroy of Korean in Advertisement filed into our English education teaching field?
In my English education teaching filed
Through this activity, I consistently asked how I could apply these news clips about the polltion of Korean language and Hallyu (the Korean wave) into my teaching field properly.
It is not easy though. So I used this idea into my class.
Activity One - Find the awkward Korean word that is written in hangul in the news paper.
Through this activity, students notice how much Engish is used unconsciously in the world around them.
Activity Two – Be an ad maker or a seller for the company.
Through this activity, students will make an ad using only English words they already learned in the English classroom. Let them play using English to make the ads.
English goes with just English, Korean goes with Korean.
Student might realize that we cannot say that it looks luxurious or cheesy just by using English or Korean.
That is a bad effect of our mass cultures.
Activity Three – Share our idea through this activity.
How much has their ideas been changed through this activity?
The results are …….
Toward a Playful Pedagogy: Popular Culture and the Pleasures of Transgression
First Article
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Olive
de Olive
This ad was found in a department store that sell brand-name clothes.
This ad is called “God of Destruction of Korean”. It shows how much we use English improperly for ads.
This ad is called “God of Destruction of Korean”. It shows how much we use English improperly for ads.
After reading this article, I noticed that so many people mentioned something to the effect of, " Even though I tried to find the meaning of what they want to express, it does
not ring a bell any more”. Lots of
people criticize that.
The title means that technically, if the ad maker
uses Korean in their ad, they are worried that it could be shown as a cheesy and
cheap product in public. They are also afraid of repelling consuming atmospheres when
they use Korean in their product ads.
So these atmospheres reproduce using awkward
Korean with English in the Korea industry field.
내츄럴한 터치의 탄 컬러 가죽을 콤비한 유러피안 스타일의 숄더 백
(자연스럽게 손질한 황갈색 가죽을 덧붙인 유럽풍 가방)
(자연스럽게 손질한 황갈색 가죽을 덧붙인 유럽풍 가방)
In this sentence, ‘가죽’ is the only word
in Korean.
Such as 보디감, 그립감 like unusual compound word, double expression like 아웃솔 (outsole) , 통풍이 잘되는 벤틸레이션 (ventilation).
Those awkward expressions are prevalent within our society.
Those awkward expressions are prevalent within our society.
Ad makers mention that it is not pollution
(destructon of our language) of Korean; it is one tactic for their marketing strategy to target high class individuals.
Second News Articles
Outside of Korea.
As we know Hallyu (the Korean Wave) is
boosting around the world.
Korean Pop (K-POP) and Korean drama (e.g. Winter Sonata, Dae Jangkum) are the largest factors in boosting the popularity of Korean culture through mass media like TV, YouTube.
Korean Pop (K-POP) and Korean drama (e.g. Winter Sonata, Dae Jangkum) are the largest factors in boosting the popularity of Korean culture through mass media like TV, YouTube.
So lots people in the world they are
getting interested in learning Korean. It is a good sigh because Hallyu is affecting
a wide range of people in the world.
It creates
demand for language study. Foreigners can learn all about Korean culture while the language just as we, as a second languge learners, also learned the language as well as the culture.
Those two articles have quite opposite
sides.
In our country, we don’t think Korean is
a worthy languae for making ads anymore.
Korean words could sometimes be considered cheesy in ads for marketing products.
Outside of our country, lots people want to
learn the Korean language with Korean pop cultures.
1.
What do you think of this phenomenon?
2.
How can we apply this destruction of Korean in advertisements into our English education teaching field?
3.
If you adjust this phenomenon
into English Class, what would you do ?
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